Therefore, they are the most difficult to achieve a good rank with. Find a good balance between terms that people search for but for which the competition is not intense. For each page, you want to target one primary keyword. Any secondary keywords can help shape your content. You can use them to create sections in your content by inserting the secondary keyword in a subheading and then in the paragraphs directly below it.
The rest of the article, however, would be optimized for the primary keyword. Each page will end up ranking for many more keywords than just the one primary keyword you targeted for it. But that helps you keep your page focused on a specific topic. Typically, the keyword you focus on will be a broader term.
Settling on the right SEO keywords is a delicate process involving both trial and error, but the basics are easy to understand. Basically, SEO keyword research should be an ongoing and ever-evolving part of your job as a marketer. Not only should you try new keyword search tools and keep track of the results, but you should feel free to experiment based on your own research — who else uses your keywords?
And how do you make yourself stand out? By providing great content that truly answers the questions your prospective customers are asking with their keyword searches.
WordStream's free Free SEO Keyword Research Tool helps you find your best, most relevant keywords—keywords that will drive ongoing web traffic and conversions on your site. So: how to proceed? Be as specific as you can, and include variations of a keyword only if they make sense naturally. Don't try to cram one page full of keywords that apply to one general subject. With that kind of specificity, you can be sure that you'll best serve the wants and needs of your users — especially through Google.
It also gives you the chance to show Google and site visitors how much you know about topics related to your industry. That makes you an authority among your competitors, which further drives potential customers to your business.
So if you want to make the biggest and best impact on your customers, concentrate on one specific keyword per page. Even if it's a general page that links to other related pages, be as specific as you can. Once you do that, your site's content will be hyper-targeted to long-tail keywords that can continue generate traffic and new potential customers. That gives you more potential to grow, and you can refine those pages individually to more efficiently convert visitors into paying customers.
WebFX is a full-service Internet marketing agency, and we know the value of targeting high-value keywords for any business. If you want to start showing up in search results from Google, Bing, and other search engines, we can make it happen! Contact us today to create a keyword strategy that'll help your business grow!
Call or contact us online today for a free evaluation. Loading results An error occurred when getting the results, please click here to try again or modify your search criteria. Sorry, no results have been found, please try other search criteria. So stay away from that failed strategy. This means the keyword appears one to two times per words. Generally, the longer the content, the lower the keyword density should be. You want the keyword to appear enough times for good SEO without keyword stuffing.
Every page and keyword is different, and therefore, will require a different set of standards for keyword density. The best advice here is to just write naturally and use the keyword as many times as necessary to get the point across throughout the page.
You can count the keyword density for the top-ranking pages in Google for your target keyword to get a good idea of the density you should aim for.
You can also reference the keyword density for your own top-ranking content for similar topics to get a good starting point. Now with all that being said, you still want to put your keywords in the right spots on the page in order to send the correct signals to Google that your content should be ranked for them.
I explain how to do that in my SEO secrets blog post. So give it a read to find out those important page locations. As you discovered, the answer for how many keywords should you target will depend on the length of that content. If you have a longer piece of content, then the answer for how many SEO keywords per page can be five or six or more. As long as you keep the content reading natural, you should be fine.
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